Alpina

Alpina represents the pinnacle of German engineering precision applied to performance eyewear, drawing on the brand's extensive experience creating protection equipment for winter sports and cycling. The company's approach combines rigorous technical standards with specialized innovations for competitive athletes and dedicated enthusiasts.

The brand gained international recognition through its pioneering ceramic lens technology, which offers exceptional scratch resistance and optical clarity compared to conventional materials. This material innovation exemplifies Alpina's approach to performance enhancement through specialized solutions rather than merely adapting existing technologies, creating meaningful advantages for athletes in demanding environments.

While maintaining traditional strengths in alpine skiing equipment, Alpina has expanded its performance eyewear division to address specialized requirements across endurance sports categories including trail running, Nordic skiing, and cycling. Each discipline-specific design undergoes extensive field testing with competitive athletes, ensuring optimal performance under the specialized conditions encountered in racing environments from World Cup ski courses to professional cycling stages.