About Polette
Polette disrupted the global eyewear industry with its revolutionary factory-to-consumer business model that eliminates all intermediaries from the supply chain. This approach allows the company to offer prescription glasses and sunglasses at a fraction of traditional retail prices without compromising on quality or design innovation.
The brand maintains an impressively diverse catalog that ranges from timeless classics to avant-garde statement pieces, with new designs released weekly rather than seasonally. This fast-fashion approach to eyewear is balanced by a commitment to durable construction, with all frames undergoing rigorous testing for structural integrity and comfort.
Beyond its price innovation, Polette has pioneered accessible technologies for digital eye testing and virtual try-on capabilities that enhance the online shopping experience. The company's hybrid retail strategy includes experience-focused showrooms in major European cities where customers can browse the collection physically while still benefiting from the direct pricing model that has made quality eyewear more accessible to consumers worldwide.
The brand maintains an impressively diverse catalog that ranges from timeless classics to avant-garde statement pieces, with new designs released weekly rather than seasonally. This fast-fashion approach to eyewear is balanced by a commitment to durable construction, with all frames undergoing rigorous testing for structural integrity and comfort.
Beyond its price innovation, Polette has pioneered accessible technologies for digital eye testing and virtual try-on capabilities that enhance the online shopping experience. The company's hybrid retail strategy includes experience-focused showrooms in major European cities where customers can browse the collection physically while still benefiting from the direct pricing model that has made quality eyewear more accessible to consumers worldwide.
Ownership & Tax Information
| Company Headquarters | 🇳🇱 Netherlands |
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