EU
🇨🇭 Switzerland

Tally Weijl

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About Tally Weijl

Founded by Tally Elfassi-Weijl in Switzerland, this vibrant fashion retailer has grown from a single design table to a European fast-fashion phenomenon.

The brand targets young women with trend-driven collections that capture the energy and spontaneity of youth culture. Their design approach focuses on creating affordable, fashion-forward apparel that allows for frequent wardrobe refreshes.

With hundreds of stores across Europe and a strong online presence, Tally Weijl has established a distinctive voice in the competitive fast-fashion landscape. The company's communication style embraces bold, playful messaging that resonates with its core demographic, while its merchandising strategy emphasizes rapid turnover of styles to encourage regular store visits and impulse purchases. Despite intense competition from global players, Tally Weijl maintains its unique position through a deep understanding of European youth fashion sensibilities.

Ownership & Tax Information

Company Headquarters 🇨🇭 Switzerland